Has Google lost faith in collapsible smartphones? It seems so!

From a young age, Google was careful to tell anyone who would listen that it was the folding world, with multiple plans to go strong and ugly in the market. That is, the brand immediately “teases” a pixel fold.

So far, however, we’ve had several foldable offers from Samsung, Motorola, Huawei, and even Xiaomi, all with no sign from Google … What happened? Well … looks like the strategy has changed.

Has Google lost faith in collapsible smartphones? It seems so!

Google lost

In 2019, for example, Google publicly said it had toyed with the idea of ​​a foldable smartphone. Mission left the team responsible for the range of Pixel smartphones.

However, it seems that Google is now no closer to introducing a device based on a foldable OLED panel than it was 2 years ago. In fact, according to the highly regarded Ross Young, Google has decided to “postpone” the project until the second half of 2022 or, who knows, even to put it in a water bath.


To be honest, those who have already gotten into this market are not getting much of a return. The biggest example is even Samsung, which has already brought 5 folding devices onto the market, but has not yet had a “home run”.

However, if Samsung, which has led the smartphone world for many years, cannot succeed, why should anything be any different with Google? In short, those in charge of the Pixel team think that what they have in hand is not enough to start something really competitive at this stage of the championship.

Which, interestingly, even makes sense. After all, at a time when Google has changed a lot in its pixel ecosystem, namely in the area of ​​processors, it might be a good idea to put the ‘fold’ idea in the freezer to bet on the evolution of what what really matters in price ranges that consumers want to see on the shelves. Especially in the middle of a semiconductor crisis that cannot be ended.

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